Learn more about NPS
Everything what you need to know about NPS® here!
01
What is NPS®?
NPS® is the abbreviation for Net Promoter Score. It evolved to Net Promoter System and is a survey methodology that measures the loyalty of a given audience to a company, product, brand, or service consumed.
02
Where did the NPS® come from?
Created by Fred Reichheld in mid-2003, NPS® was a methodology presented in detail in the book "The Ultimate Question2.0", which became a best-seller and is applied in several companies around the world.
03
What is the NPS® used for?
In a very simple and easy-to-interpret way, the Net Promoter System shows in numbers how satisfied your customer is and how loyal he is to your brand, which can bring a better understanding of what he wants and where you can improve.
Customers in categories
Promotores
These are the ones who give a score of 9 or 10 and are considered brand promoters. These are people who, besides being loyal to the brand, also encourage their friends/family to do the same, refer new customers, and boost the company's growth and profits.
Passive
There are also passive customers who give scores of 7 and 8. These customers would easily switch to another brand because they are satisfied customers, but they are not loyal;
Detractors
These are customers who give scores between 0 and 6 to the question, "On a scale of 0 to 10, how likely are you to recommend company x to a relative or friend?" They are dissatisfied customers, criticize the company, and would not buy from them again. Learn how to convert detractors into promoters;
How to Calculate
Inform the total number of responses for each score
0
Here's what they're saying about us
"We use the NPS system to better understand our customers needs and make the necessary adjustments"
André
CEO - Panobianco Academia
"Great tool. Essential for guiding the best decisions and understanding needs from the customer's perspective"
Cássio Mendes
Director | Espaço Fitness Aqua Club
"The tool gives us a more detailed view of the touchpoints that affect the customer's score."
Daniele Kato
Marketing manager | Bodytech
"The simplicity of integration, configuration and implementation are the great advantages of Wehelp's NPS System"
Dilson Mendes
VP of Technology | ABC Evo
"WeHelp's NPS system is easy, intuitive, and reliable. It helps us monitor customer satisfaction!"
Emanuel Mota
Director | Bluefit
"Wehelp is not just a technological tool, but a true partner in academic success. We are very grateful to have such a complete platform and such dedicated support, which has contributed significantly to improving the quality of our service and the satisfaction of our students. "
Viviane Regado
Operations Manager | Cellep
"For excellent business management, it is essential to have the data that Wehelp brings me, in an intuitive and detailed way, to understand one of the most important items: the customer experience."
Vini Dias
Consultant | CXFit
"We are extremely satisfied with WEHELP as our NPS platform for measuring customer satisfaction, one of the pillars of our company. WeHelp justifies the name it uses because it really helps its customers on this journey of measuring customer satisfaction.... regards to the whole team"
